QINGDAO (CINA) – Il trend dell’estate, in Cina si chiama “facekini”. Non è una novità, visto che gira già da qualche anno sulle spiagge del gigante asiatico: ma di cosa si tratta? Le donne di Qingdao, nella Cina orientale, hanno escogitato un nuovo modo per proteggere la pelle dal sole per evitare rughe e problemi di salute: si tratta appunto del “facekini”.
Dopo essere nato che oggetto usato solo dalle donne di mezza età, il “facekini” è rapidamente diventato un trend globale ed ha coinvolto anche i maschi che hanno cominciato ad indossarlo, finendo anche sui magazine di moda di New York. E così, in soli due giorni #facekini ha scatenato quasi 12milioni di messaggi su Weibo, il Twitter cinese. Ecco alcune immagini del “face-kini” pubblicate da LaPresse:

Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy
Aug. 19, 2014 - QINGDAO, CHINA - AUG 19: Women wearing Facekini enjoy themselves at a beach on Aug 19, 2014 in Qingdao, Shandong Province of China. The mask is used by people for protecting themselves from the sun's rays, jellyfish and algae. Lapresse Only italy












