PUMA CLYDE x UNDFTD LONDON LAUNCH PARTY RECAP
Dover Street Market was the latest hotspot in the whirlwind blitz for the new Stripe Off Puma x Undftd throwdown. Having recently celebrated the colab in LA, Vegas and NYC, it was only fitting that GB got a piece of the Puma pie. Eddie Cruz of Undftd and Adam Leaventon of Puma were on hand meeting and greeting fans, with Eddie at the helm doing an instore signing (he even autographed a personal postcard out to us!). The first three guests in line were treated to free pairs of the Stripe Off, one of the cleanest silhouettes we’ve seen this year. Stripped of excessive branding and the iconic formstripe, Dover Street Market is the UK’s exclusive retailer of the Stripe Off colab. Check the pumping party pics below, courtesy of Ravi Sidhu.